Writing A Good Tweet: Avoiding Abbreviations
October 17th, 2009 | 
Author: The 140 character interface of Twitter has become one of the most popular ways to promote your business or website, but perfecting the medium can be a bit tricky. With such a limited amount of space to communicate your point, getting the words across effectively is easier said than done.
In your allowed 140 characters, you need a headline, plus room for your link, so using every character wisely is important. It can be very tempting to use abbreviations and text-speak to get your point across. While this might help with space issues, it can seriously damage your credibility when overdone.
There are two main problems with using abbreviations. First, some people do not understand what you are trying to say, as abbreviations aren’t always standard. Second, it can take away from the professional presence you want to achieve in a public setting. The loss of respect and lack of understanding will have people passing your links by without ever giving them a chance.
In some cases, an occasional abbreviation is appropriate, but by keeping them to a minimum, you will maintain a level of professionalism and credibility with your followers that will keep them reading your tweets and clicking on your links.
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