Tips For Writing Effective Tweets
October 31st, 2009 | 
Author: Getting your point across in 140 characters can be tough. Many people hear about the power of Twitter, sign up, then can’t understand why they aren’t getting more traffic. Chances are, they simply aren’t getting their point across to their followers.
Be sure that your tweet communicates exactly what your site or post is about. A tweet that simply says “Visit my site” or “Try a great new weight loss product” isn’t going to get clicked very often. Let your followers know what they will gain by clicking through. They need to know what’s in it for them.
Always shorten your URL. Long, SEO‘d links might be great for search engines and indexing, but they eat up your text space on Twitter. In this case, the fewer characters, the better.
Leave space for retweeting. If someone finds your link interesting or helpful, they might want to pass it on to their own followers. If you max out on your 140 characters, people might not want to edit you in order to share the link.
Twitter can be a huge asset to your website traffic, when used correctly. Craft your tweets carefully and you’ll see the benefits that communication in 140 characters or less can bring.
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