3 Marketing Tricks For Writing Your Article Resource Box
January 19th, 2010 | 
Author: An article resource box is like the world’s smallest sales letter. You have a few lines to let people know who you are, why you’re important, and clicking through to your website before they are finished reading and move on. Here are a few marketing tricks that will get your readers clicking.
Always stay relevant – You may have several businesses and products for sale, but promoting them all in every article is not necessary. Choose only the links and sites that fit with article topic.
Share benefits, not features – Features are what consumers want to know about when shopping or even being cold-pitched on a product. If they see something that can make their life better or their job easier, they will click.
Issue a direct invitation – People need to be told what to do. Tell them precisely what they should do when they click your link and ask them to come into your personal web space.
There are many more marketing tricks that can be used within an article resource box, but these are some of the most popular and proven techniques. Keep these ideas in mind as you’re writing your author resource boxes and your results will improve dramatically.
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Posted in SEO