Archive for December, 2009
Writing A Good Resource Box: Sharing Benefits
When writing an article resource box, many authors get wrapped up in writing about themselves with excessive biographical information or describing the features of their products. While these things are important, sharing the benefits of your products or services with readers is much more important for click-throughs. Who you are and what you do needs to be communicated, but not in excess.
While what you have to offer might have lots of great bells and whistles, this will only matter to people Read the rest of this entry »
Crafting A Tweet That Gets Results
Everyone wants to share tweets” rel=”tag”>tweets on Twitter” rel=”tag”>twitter that get clicked, retweeted, and discussed, but so few seem to get that kind of response. What to these people’s tweets have that get such a good response? There are a few tips writing a really good tweet that communicates your point and gets people clicking on your link.
Make sure that your headline will grab the attention of those who would be interested in what you have to say. Use impactful words that describe your link.
Say something useful and Read the rest of this entry »
Quality In Small Places
There are times when writing well is a necessity. If you’re putting together a sales page or the homepage for your website, it’s easy to come up with a healthy list of reasons to use the best possible content. Reasonably, we don’t spend quite as much attention and care to a quick blog post or a small page that’s part of our super-thick site. No one has time to pore over the details of everything they write.
However, a mindset that assumes one can get by with just about anything when it isn’t Read the rest of this entry »
Tips For Writing Powerful Adsense Headlines
Getting the right reaction from readers from your Adsense headlines is crucial for making your campaigns effective. This can only be accomplished if you create a powerful headline that makes them take notice and want to read more.
One of the most effective ways to grab attention is by using your specific keyword within the headline. If people see the words they are searching for, they are likely to think that your site will have the products or answers that they want.
Another good tip is to Read the rest of this entry »
When Small Text Strategies Work The Bestsellers
Most of what we might call “small text” strategies consist of ways to build links to your sites via the creation of small chunks of content or other simple strategies. These techniques are quick and easy. When do they really work, though?
After all, we all know better than to believe that you can rank #1 for a highly competitive keyword terms using nothing but forum, profile and resource box links. Those inbounds have value, but not THAT much value.
Is the effort involved really worth much Read the rest of this entry »
Free Links Available For Everyone!
We all know that inbound, non-reciprocal links from thematically-related sites are the bread and butter of effective off-site search engine optimization. When you can get links quickly and easily, you’re a sucker not to take advantage of the opportunity. After all, sliding up just a few notches in the SERPs can significantly improve your site’s profitability.
Here’s something you might not know…
You can get those links right now.
And they won’t cost you one red cent.
There are Read the rest of this entry »
Small Text, Big Profits
We’ve been talking a lot about small text marketing strategies lately. I know that some people are skeptical of their value. They look good “on paper”, but it seems unrealistic to believe that you can use a handful of fast “in and out” strategies to create substantial traffic.
I understand the skepticism. If it sounds too good to be true, it probably is. I believe that just as much as the next person. However, these small text options do produce measurable results when utilized as a support Read the rest of this entry »
Extra! Extra!
Headlines sell newspapers.
Headlines sell magazines.
Headlines work on sales pages and squeeze pages.
They can also work elsewhere. And marketers should make a point of taking advantage of the opportunity.
For some reason, people gush over the power of a good headline when discussing direct sales materials but don’t even think of applying the powerful techniques underlying good headline writing to other forms of online content.
You need to think of your article titles as headlines. Read the rest of this entry »
Speed Is Of The Essence
If you want to get the most out of so-called “small text” opportunities for promoting your websites and businesses, prepare to be a sprinter.
These strategies yield valuable results, but only when their practitioners have a good plan in mind and know how to move through the various processes and options quickly. Small text strategies’ return on investment, in fact, are entirely contingent on the ability to complete them efficiently.
Those who stumble through strategies, reinventing the Read the rest of this entry »